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Everything announced in UserLoop's #FeedbackWeek 2023

By 3 min read
Everything announced in UserLoop's #FeedbackWeek 2023

As the dust settles on our first ever #FeedbackWeek, we can't help but feel stoked! It's been a wild ride filled with innovation, all fueled by our mission to help businesses like yours understand their customers better.

We spent each day unveiling new features, all built with the goal of empowering you with deeper insights, and shaping your survey experience to be more efficient, more insightful, and more fun.
 
Now, it's time to kick back and take you through a roundup of the game-changing updates we rolled out during #FeedbackWeek. So strap in, let's take this ride together.

Day 1: Say Hello to Discount Emails!

Our journey through Feedback Week kicked off with a thrilling new feature that lets you automatically generate and email unique discount codes to your customers upon completing a survey.

We developed this feature in response to data revealing a significant 26% boost in response rates when surveys were incentivized with discounts. We believe that by delivering these discounts directly to customers' inboxes, we can help you increase your average order value while also rewarding your customers for their feedback.

Day 2: Introducing 'Benchmarks'

On Day 2, we were thrilled to introduce Benchmarks, a new feature that enables you to measure your survey response rates against other brands on the UserLoop platform. Benchmarks provides a rating of 'Excellent', 'Average', or 'Poor', offering you an immediate snapshot of how your brand is performing relative to others.

We're confident that Benchmarks will equip you with actionable insights to help enhance your response rates and improve customer engagement.

Day 3: Dive Deeper with Word Clouds

As part of our commitment to making customer feedback analysis more intuitive, we rolled out the Word Clouds feature on Day 3.

This visually engaging tool represents frequently used words in customer feedback, allowing you to quickly identify key themes and trends.

Clicking on any word brings up all responses containing that word, complete with context, order details, and total spend, providing a more in-depth understanding of your customer feedback.

Day 4: New Layout and Customization Options for Surveys

Our fourth day brought a facelift to your survey's look and feel. With the newly introduced Expanded Layout mode, you can now present all survey questions at once, enabling customers to breeze through them in a single go.

In addition, we introduced the option to add custom CSS rules, giving you the power to personalize your surveys with your own brand fonts and colors, enhancing user experience.

Day 5: Connecting UTM Data to Survey Responses

We wrapped up Feedback Week with the exciting announcement of integrating UTM data with survey responses. This much-requested feature connects UTM data from customer orders to their survey responses, offering you deeper insights into customer behavior patterns.

Additionally, UTM data now shows the total sales for each UTM option, giving you a clearer picture of the revenue generated from different sources and answer options.

Feedback Week was an exhilarating journey of unveiling features designed with your needs in mind. From engaging your customers with personalized discount emails, benchmarking your survey performance, visualizing customer feedback with Word Clouds, enhancing survey layouts and customization, and linking UTM data with survey responses, we're continually reshaping how customer feedback is managed.

We're incredibly grateful for your support and feedback, and we can't wait to continue improving and innovating to serve you better. Here's to transforming customer feedback into growth, together!

James Devonport
James Devonport
Founder at UserLoop
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